Romeo & Juliet

Delaware County Community College Theater Deptartment
Romeo & Juliet is a theater campaign system developed for Delaware County Community College’s Theatre Department, designed for public audiences and the student body. The project included a coordinated set of posters, playbills, and ticket design. The visual direction draws from traditional Japanese kimono patterns and Ukiyo-e woodblock prints to establish a refined ornamental structure across the campaign. Symbolic imagery was used to represent the narrative tension between the two families, with cranes and stylized tree forms representing opposing houses. Red spider lilies were incorporated as a recurring visual motif, referencing their cultural association with death and mourning in Japanese and Chinese symbolism, reinforcing the tragic tone of the production as a visual memento mori. This project was awarded the Art & Design Purchase Award and is part of the permanent collection at Delaware County Community College.